Enable compliant, scalable data governance for your operations in China by aligning regulations, technology, and operating models across both B2C and B2B environments.
Data Governance & Compliance Assessments Delivered
Industries & Sectors Supported
Years of Experience in China Data Governance
Why Multi-National Companies Struggle with Data Compliance in China
Limited Understanding of China’s Data Regulations
China’s data laws — Personal Information Protection Law (PIPL), Cybersecurity Law (CSL), Data Security Law (DSL), and Cross-Border Data Transfer regulations — differ from global standards and, together with the Great Firewall, create unique compliance challenges.
Digital Localization Gaps
Many companies lack a clear understanding of China’s digital landscape, including the right channels to invest in, making it difficult to effectively localize operations and stay compliant in the market.
Technology Compatibility & Knowledge Gaps
Global technology platforms like AWS are often incompatible with China’s regulations, requiring migration toward the right locally aligned system to ensure compliance and performance.
Cross-Border Data Transfer Restrictions
Strict regulations and approval processes for transferring data out of China constrain data visibility for the global HQ, while increasing the complexity of global–local coordination.
Why Data Localization in China is a Must
- To comply with China’s data regulations, companies must ensure that data obtained from the China market is stored locally in China — a requirement known as data localization.
- Failing to localize databases can result in legal risks, operational disruptions, and barriers to market entry.
- Data localization does not mean data is permanently locked within China, as selected data can still be exported across the border, subject to appropriate assessments and safeguards.
Brands must adapt their data strategies and operations to thrive within China’s unique digital and regulatory environment.
Navigating Data Compliance in China: B2C and B2B Perspectives
For B2C Enterprises
- Manage large volumes of consumer data across many touchpoints, including personal information.
- Main compliance challenges: strict PIPL requirements, consent/privacy management, and frequent reviews of cross-border data transfers.
For B2B Enterprises
- Manage smaller volumes of business and operational data for fewer clients and partners.
- Main compliance challenges: cross-border data transfers, global system integration, and trade secret protection
How We Help
A Greater China Agency of the Year by Campaign Asia
Top Digital Transformation Company in China 2026
Regulatory Entry Readiness
Guide enterprises through China’s regulatory landscape by turning complex rules on data residency, processing, and cross-border transfers into clear, actionable steps for market entry and long-term compliance.
Business Localization
Leverage our deep understanding of China’s digital landscape to tailor your strategy and operations to local touchpoints — from e-commerce and offline channels to marketing content on WeChat, Xiaohongshu, and more.
Tech & Data Compliance
Empower businesses with a China-ready digital infrastructure — from choosing the right technologies to enabling seamless operations both within China and across borders.
Proven Process We Follow
1. Onboarding & Stakeholder Alignment
Align global HQ, China teams, and key stakeholders (Legal, IT, Security, and Business) through structured interviews and document reviews to clarify regulatory risks, data scope, and China market entry or operating goals.
2. Initial Training Workshops
Build a shared understanding of China’s digital ecosystem and data laws (PIPL, DSL, CSL, and cross-border transfer rules) to align decision-makers and prevent early compliance misunderstandings.
3. Competitor & Market Analysis
Benchmark peers and industry leaders to compare compliance models, data architectures, and operating patterns in China, identifying best practices and gaps for your B2C or B2B model.
4. Pilot Implementation
Validate compliance approaches through a focused pilot (e.g., data classification, cross-border data transfer assessment, or a China data hub setup) to test feasibility, regulatory alignment, and operational impact before full rollout.
5. Full-Scale Delivery
Design and implement end-to-end data governance and compliance frameworks covering data residency and localization, access control, consent management, system architecture, and secure integration with global and local platforms.
6. Change Management & Training
Enable internal adoption through role-based training, governance documentation, operating procedures, and escalation mechanisms to ensure compliance requirements are embedded into daily business and IT operations.
7. Long-Term Support & Optimization
Provide ongoing regulatory monitoring, compliance reviews, and optimization support to address regulatory updates, system changes, and business growth, ensuring sustained compliance and operational resilience in China.
Additional: China Database Localization
Advise on the selection and implementation of localized CRM, CDP, and clienteling solutions, supported by a China data strategy playbook. This ensures effective data collection across China’s digital platforms, local data residency, and compliance with PIPL.
Additional: Cross-Border Data Transfer Consulting
Guide enterprises through the compliant export of China market data to global HQ systems (e.g., Salesforce, Microsoft Dynamics 365, Tulip Retail), including defining the regulatory pathway and mapping compliant integrations between China-based and global platforms.
Impact We Deliver
Elevating Luxury CRM Strategy in China with Salesforce on Alibaba Cloud
Explore how luxury retailers elevate their CRM strategies in China by integrating Salesforce on Alibaba Cloud (SFOA) with WeCom, enabling compliant, personalized customer engagement and driving growth.
Building Cross-Border B2B Partnerships with WeChat, WeCom, & Social CRM
Discover how foreign government agencies boost visibility and B2B client engagement in China through WeChat, Social CRM, & WeCom.
